Curl Junkie introduces Curl Assurance Smoothing Gellie Hair Styling Gel, a smoothing gel formulated to help get rid of frizzies and define curls. It contains ingredients such as aloe, honey and broccoli seed oil, and has medium hold for normal to thick curls.
Capital-city curl expert Elie Noufal Gerdak has introduced Curl Definesse, a new collection of products to keep curls looking their best. He has used his 30 years as a hairdresser to create the collectio, which includes shampoos, conditioners and styling products, including two curl gels and a Polishing Gelee.
Redken introduces Fresh Curls Curl Recovery, an intensive rinse-out mask that helps prevent breakage and leaves curls defined. It includes Redken's exclusive Interbond Conditioning System and Elasta-Shield Complex, as well as coconut oil, oleo-amido and protein.
Sebastian Professional introduces Trilliant Thermal Protection and Shimmer Complex, designed to gently condition hair while providing heat protection and smoothing shine.
Tigi S-Factor Shiny Happy People Spray Shine provides a brilliant and long-lasting shine. Shiny Happy People Spray Shine contains a unique blend of ingredients to help improve the overall condition of the hair. The concentrated shine and smoothing formula is ideal for medium to coarse hair.
Studio I/M introduces the Detangling Comb, designed to glide through the hair with ease. The ProPlasmium Grip is easy to hold, and tourmaline infused crystals minimize static and frizz while increasing shine and smoothing hair. Flame-treated teeth are gentle on hair and scalp.
Tigi introduces the Rockaholic collection of products for that rock-and-roll lifestyle. The line includes Dirty Secret Dry Shampoo, Born to Rock Leave-in Detangler & Defrizzer, Rock Out Shine Blaster and Fun Times Flexible Hairspray.
From the Going Ohm line comes Hibiscus Tea Moisturizer, an herbal infusion of hibiscus, rosehips, and organic aloe juice for shine and moisture.
Nexxus introduces Sleek Style Calming Smoothing Creme, a lightweight and moisturizing styling creme that leaves hair satiny smooth, soft, and lustrous. This exclusive formula contains silk amino acids, avocado oil, ceramides, nourishing botanicals, antioxidant vitamins, UVA/UVB protectors and NexxuSpheres.
Suave introduces Professional Extreme Strength Daily Leave-in Conditioner, a fortifying treatment enriched with proteins and ceramide to help repair and strengthen for weak or damaged hair. It reinforces the hair cuticle to create healthy-looking hair.
Matrix Biolage introduces Sculpting Jelly, an advanced, firm-hold aqua jelly that provides structure and clean control.
From Scruples comes new Urban Potions Texturizing Pomade. It contains nutrient-rich oils and humectants to smooth the cuticle and lock in moisture. The lightweight formula defines, separates and provides long-lasting hold.
Helen Seward Mediter has introduced Nutrive Olea Mask, a repairing mask with vegetal ceramides and olive oil for dry hair. The conditioning formula for an intense restructuring action reinforces the cohesion of the cuticle scales, leaving the hair surface smooth and regular.
Rene Furturer introduces the Myrrhea Anti-Frizz Silkening Kit — shampoo, Silkening Mask and Silkening Fluid — designed to smooth, detangle and protect. The products contain myrrh extract and avocado oil, which nourish and defrizz the hair.
Mizani introduces new Butter Blend Sensitive Scalp Balance Hair Bath, a nourishing, neutralizing and chelating shampoo created with a pink color indicator to signal remaining relaxer residue. It is formulated with a dermo-protective agent that helps reduce redness and scalp discomfort and moisturizing honey combined with polyquaternium-7 for enhanced conditioning.
Iden Cosmetics introduces Silken Leave-in Treatment Cream, an intensive leave-in cream formulated with bee propolis, Vitamin E and hydrolized wheat protein as well as botanical extracts. It provides thermal protection and enhances shine.
Z.one introduces Milk Shake Glistening Shampoo Oil. It eliminates frizz, moisturizes and smoothes cuticles, leaving hair conditioned, combable and extremely soft and brilliant. It maintains optimum internal hydration balance, has an excellent conditioning action and preserves color integrity.
From Brocato comes Carve Texture Icing, a flexible styling paste that shapes, molds and texturizes hair with a semi-gloss finish. It contains glycerin, a naturally derived humectant that penetrates the hair.
From Davines comes Defining Protein Sculpting Lotion, a potent blend of ingredients designed to restructure and protect the hair. It contains hydrolyzed wheat, corn and soy protein to condition the hair and hydrating agents to moisturize.
December 2008
Redken introduces the new Heat Styling Collection for people who like to blow out or flat iron their curls. The collection includes Satinwear Ultimate Blow-Dry Lotion, Iron Silk, Spray Starch Memory Styler, Fabricate heat-Activate Texturizer, Blown Awan and hot Sets Thermal Setting Mist.
White Sands has introduced new Liquid Texture Firm Hold. It provides thermal protection, color protection and moisture resistance, leaving hair soft and silky without flaking.
From the new Alfaparf S4U collection comes X'RebeL Optimal Smooth Control. It delivers fantastic control and incomparable smoothing, hydrating, and straightening action for all finishing techniques, plus extra heat protection when used with flat irons. The light spray has l24-hour humidity defense prolongs straight styling results.
Sexy Hair Concepts introduces Sexy Hair Organics, a collection of products made up of 95% certified organic ingredients. The line includes Daily Shampoo, Daily Conditioner, Leave-in Conditioner, Moisture Boost, Moisturizing Treatment, Styling Creme and Volumizing Mousse. The products are sulfate free, petrochemical free, dye free and paraben free, with sustainable packaging.
Emmett Cooper introduces new Curl Define, which infuses each strand with natural emollients and vitamins It defines curls, controls flyaways, and gives body and luster to all hair types. Curl Define contains such ingredients as extracts of: quince, flax seed, yucca, chamomile, cherry bark, tropical white ginger and hops, pure water, dimethylaminoethymathacrylate, polyquatemium 4, hydrolized whole wheat, protein, dmdm hydantoin, methylparaben, propylparaben, fragrance.
Hairart introduces the H3000 Deluxe Iron, a silicon-plated Deluxe iron designed to style, straighten, smooth and add shine.
Paul Brown Hawaii introduces the Hapuna collection. It gets its name from Hapuna Bay on the big island of Hawaii, which was created from rain and snow traveling down through ancient lava tubes of the Mauna Kea Volcano, gathering minerals on its way and are deposited in deep artesian wells. It's considered one of the most botanically perfect ecosystems on the planet. Hapuna Paul Brown includes a shampoo and conditioner as well as Volcanic Thermal Conditioning Treatment, Volcanic Thermal Mask, Hapuna Essential Oils.
Bain de Terre introduces new Define 'n Shine Sweet Honey Pomade, a versatile styling pomade that adds incredible texture and shine to hair. Sweet honey extract lightly conditions and moisturizes to aid in smoothing hairstyles.
Folica introduces the new Sedu Revolution Professional Nano Tourmaline Ionic Styler. The Revolution uses the latest technology to reduce heat and mechanical damage and is designed to provide maximum styling options. It comes with the Sedu Revolution Styler, Hair Styling Instruction DVD, Sedu Heatproof Iron Pouch as well as a 2-year warranty.
Kimble Hair Care Systems introduces Shea Butter Treatment Mask for extremely dry hair, an intensive rescue mask enriched with shea butter, Vitamin E, sweet almond and olive oil. It deeply penetrates the hair to invigorate each strand.
Regis Salons has launched Pure Results, a professional hair-care line manufactured with 100-percent naturally derived ingredients. Pure Results contains no sulfates, parabens or gluten and includes Moisture Shampoo, Conditioner and Conditioning Treatment along with three styling products: Styling Cream, Texture Gel and Wax Pomade. The fragrances are derived from fresh oranges and grapefruit and all products in the Pure Results line contain moringa oleifera, a rich source of vitamins and minerals that act as antioxidants to protect the hair from environmental damage.
Herbal Essences introduces the new Hydralicious collection, custom-swirled shampoos and moisturizing conditioners. The collection includes Featherweight Shampoo and Conditioner, Self-Targeting Shampoo and Conditioner and Reconditioning Shampoo and Conditioner.
Shu Uemura introduces new Depsea Hair Foundations. These weightless mists - available in hydrating, smoothing and repair - enriched with rare water to smooth the cuticle, improve detangling and hydrate.
Nexxus introduces Retexxtur Styling Putty, an innovative putty formula that conditions while imparting extreme definition, support, control to hair, and a supple texture. The formula contains ceramides, nutrients, anti-oxidants and UVA/UVB Protectors to add shine.
From Sebastian Professional comes new Stylixir, a natural hold flexible styler. The non-greasy formula glides into hair, sculpting head-hugging fluid waves and sleek movement into any style.
November 2008
From
Tigi S-Factor comes new One Curl at a Time Curl Serum, a new product specifically designed for curly hair. It contains a blend of aloe, raspberry and pomegranate extracts, which act as an antoxidant to help prevent damage. with its unique Aquastyle 300 Technology, curls resist humidity and frizz throughout the day.
Creme of Nature introduces the new Kiwi & Citrus Ultra Moisturizing Shampoo for Dry, Brittle Hair Creme of Nature. It gently cleanses, detangles, and conditions while infusing dry, brittle hair with moisture derived from kiwi fruit.
Living Proof introduces new Wave Shaping Curl Defining No Frizz Styling Cream. It contains a unique anti-frizz, silicone-free technology that eliminates frizz by blocking humidity. It uses PolyfluoroEster, a smaller molecule than the traditional materials used for frizz control. Due to its chemical nature, the formulation adheres tightly to the hair, which allows for long-lasting moisture resistance and rebalancing of the hair fiber's interaction with the atmosphere, even after extreme humidity.
It's a 10 introduces Miracle Leave-In. It repairs dry damaged hair, adds shine, smooth, sales, protects, detangles and prevents split ends.
From Enjoy Hair Care comes Shine and Smooth. It eliminates frizziness, making hair soft and silky without weighing it down. It adds incredible shine and smoothness to any style or hair type. It locks in moisture, blocks out humidity.
Jan Marini introduces new
Age Intervention Hair Revitalizing Conditioner. It contains a new technology that targets thinning, aging, or chemically and environmentally challenged hair. It contains a proprietary peptide ingredient that helps create lusher, fuller and younger looking hair, with body, bounce and vitality.
Goldwell introduces the new
Colorglow line of shampoos, conditioners, leave-in trreatments and hair masques designed for the types of color services you receive. Brilliant Contrasts delivers targeted care for highlighted strands; Deep Reflects provides gentle care and vibrant color resutls on toned and color-treated hair; and Light Shine amplifies light refelction and intensifies radiance for lightened hair.
Wella SP introduces
Curl Saver Mousse, part of its Curl Saver Line. It includes the exclusive ElaSwing complex of active substances to give natural and permed hair smoothness and elasticity. ElaSwing contains elastic polymers and conditioning substances that coat each individual hair.
From
Sedu comes the Revolution Professional Nano Tourmaline Ionic Styler. It features revolutionary technology that allows you to create any hairstyles in half the time with virtually no damage. Sedu has an infrared ceramic heating element that produces gentle moisturizing heat that is less damaging to the hair. Tourmaline ionic plates allow even heat distribution and prevent "hot spots" that cause hair damage.
For shine, conditioning and soft hold, check out
L'Anza's Sequin. It contains the keratin healing system as well as color preservers, thermal guard and rain forest botanicals.
White Sands introduces
ER Fusion, a reconstructive treatment that restores hair back to its youthful condition. It creates a clear micro-shield to seal in color and softness, while weightless quaternaries balance and self-adjust color in the hair. A complex of amino cystines repair damage while lemongrass extracts enhance color with a high gloss.
JKS introduces
Curl Bouncer, an anti-humectant product that enhances natural and permed hair for soft, bouncy definition. The JKS line was created by John Kaytaz,a renowned stylist and founder of JKS International Salons.
Wen by Chaz Dean introduces new Fig Styling Creme. Achieve all the styling options and benefits of a leave-in conditioner, polishing gloss and gel in one product. It provides rich moisture, shine and hold, and can be used as a heat-protectant for use with heat stylers.
Garnier introduces new
Garnier Fructis Style Brilliantine Shine Water-Based Shine Wax for long-lasting hold and shine. It provides flexible definition and texture.
From John Paul Mitchell Systems comes
Tea Tree Firm Hold Gel, a versatile gel that combines clean styling agents and thickening elements for flake-free, stay-put hold. A special blend of styling ingredients helps boost every strand for a thicker, high-volume finish and a healthy dose of shine.
Stephen Knoll New York introduces
Super Smoothing Lotion for curly, coarse and frizzy hair. This styling tool is designed to create salon-quality hairstyles at home. The unique formulation moisturizes and conditions the hair while blowing the hair straight.
Rusk introduces new Pro Elements professional chemical services, which straighten and defrizz with three conditioning formulas. Anticurl Antifrizz removes frizz and maintains the hair's natural curl and wave in a non-permanent service. Rusk Anticurl + Kerashine Conditioning removes curl, controls frizz and combats humidity in a demi-permanent service and enhances hair with amino acids and phytokeratin. For permanently straightened hair, Thermal Shine Str8 removes excessive curl and waves and adds conditioners with a formaldehyde-free, 90-minute salon service.
October 2008
Ouidad, the Queen of Curl, introduces new Moisture Lock Leave-In Conditioner, an advanced weightless moisture treatment designed to enhance hair strength, seal in moisture and restore healthy texture. It contains an advanced natural blend formulated with key ingredients such as natural arnica, prickly pear cactus and green tea.
Innersense introduces its new i Create collection, a series of organic styling products designed to provide creativity while caring for the environment. The collection includes i Create Hold, i Create Finish and i Create Volume. The products contain ingredients such as Certified Organic Rooibos Tea, aloe, rice proteins and lavender.
Garnier Fructis Style introduces new Brilliantine Shine Glistening Drops, concentrated shine drops that provide long-lasting brilliance.
The Body Shop introduces new Cottonseed Curl Boost to enhance curl and reduce frizz. It contains cottonseed oil, wheat protein and a maize-derived polymer as well as organic honey and panthenol.
Boston Stylist
Mario Russo has created Intensive Hair Care Cream, an indulgent treatment that helps to reverse damage and restore hair’s natural beauty. It contains ingredients such as Castor Seed oil and lipid enhancers, shea butter, panthenol and Mario's signature olive oil.
Frederic Fekkai introduces new Au Natural Sheer Styling Gelee, a light styling aid infused with beneficial essential oils and plant-derived ingredients. It is free of synthetic fragrance, dyes, sulfates and parabens, and all Au Natural products are packaged in 40% recycled materials.
From Joico comes new
Moisture Recovery Styling Creme. It contains an exclusive blend of hydroscopic (water-loving) marine botanicals and minerals that helps restore the hydrolipidic barrier and prevent dehydration. A natural emollient that improves hair's moisture retention, softness, suppleness and elasticity.
Matrix introduces new Sleek.Look Miracle Reconstructor, a weekly deep-repair treatment that penetrates the cuticle with intense levels of ceramide. It helps seal split ends and resurfaces frayed cuticles for glossy shine reflection and frizz-free smoothness.
Curlies who want a straighter look without damage should check out new
Redken Extreme Iron Repair. This lightweight, heat-activated lotion helps reinforce and restructure distressed dull hair. Xylose sugar breaks down at high temperatures to help improve the integrity of the hair.
Tresemme has introduced new Moisture Repair Hot Oil Treatment, a self-warming hot-oil treatment enriched with aloe to add shine and softness to brittle hair strands.
Long curlies should check out
Pantene's new Beautiful Lengths collection. It uses Aquacurrent Science to protect each strand and direct the movement of moisture.
Carol's Daughter has reformulated its Tui Herbal Shampoo with a thicker, richer recipe. The herbal blend gently cleanses damaged hair without harsh, moisture-stripping detergents.
Profound Beauty introduces the Glossary collection – three products that use microsilicones to provide lightweight gloss. The Shine Spray is an ultra-dry mist with multi-color micro-prisms, that enhance highlights and haircolor while preventing frizz and flyaways. The Shine Cream can be applied on wet hair prior to blow-drying or can be used on dry hair as a finishing product. The Shine Serum is ahighly concentrated, yet light-weight silicone serum that smoothes and reduces the appearance of dryness on the hair. It imparts incredible shine without weighing down the hair. Protects hair from heat styling.
Mantra introduces new Transcend Humidity Resistant Temporary Straightener. This heat-activated, non-chemical straightening product uses ingredients such as silk amino acids, grapefruit extract, lemon grass and sea kelp to keep hair straight and smooth between washings. It's great for naturally curly, previously permed or frizzy hair.
Alterna introduces new Alterna Caviar Beach, a product that creates weightless volume with natural, beach-like waves. The lightweight mist contains CoQ10, an enzyme that acts as an anti-oxidant to provide exceptional protection.
Suave introduces new Vibrant Shine Shine Mist to provide shine and luster without a greasy feel.
September 2008
With feedback from NaturallyCurly readers, AG Hair Cosmetics has developed new Re:coil Curl Activating Shampoo and Conditioner to go with its popular Re:coil Curl Activator Styling Cream. Using C3 Curl Creating Complex, AG's Re:coil sulfate-free curl shampoo and conditioner maximize curl retention, control frizz and detangle while enhancing waves and curls.
Miss Jessie's introduces new Créme de la Curl Cleansing Créme and Créme de la Créme Conditioner. The super-soft daily curl wash is especially made for dry, parched, damaged, used and abused, chemically treated, kinky, curly hair. The ultra-creamy, super-rich conditioner moisturizes, protects and detangles dry hair and restores moisture balance to your hair and scalp.
Mixed Chicks introduces new Hair Silk. The light-reflecting order provides added shine and prevents flyaways and split ends.
Bumble and Bumble is launching an expanded, improved collection of Curl Conscious styling and hair-care options. The product line includes Smoothing Shampoo and Smoothing Conditioner, Nourishing Masque, Holding Foam, Reactivating Mist and Curl Cremes. They are enhanced by such ingredients as Moisture Complex, a combination of glycerin, panthenol and squalene, and Transglutaminase, a patent-pending, curl-keeping ingredient that cross-links amino acids in hair to form humidity-resistant bonds.
From Global Goddess comes Coconut Amla Revitalizing Hair Treatment, which adds shine, softness and moisture with Amla, henna, avocado oil, coconut oil, anti-oxidant rich Grape Seed and Neem oils.
Nexxus introduces new Humectress Luxe, a lightweight spray that nourishes and hydrates the hair to keep it looking healthy and shiny.
Sebastian has introduced Taming Elixir Smoothing Creme Serum, a frizz-tamer with essential avocado oil that leaves hair soft without heavy product feel.

From Pantene comes the new Expressions line of shampoos and conditioners. Available in brunette, blonde, red, highlighting, midnight and silver, they are designed to enhance color-treated or highlighted hair.
John Frieda introduces the new Luxurious Volume line. The line includes shampoos, conditioners and styling products that use the latest thickening technology to add body and volume.
Wella introduces new SP Power Mask for coarse, badly damaged hair. This rich treatment contains lipids that penetrate the hair to smooth and repair the hair.
Avon's Mark brand introduces the new Curl Goddess line, a collection of products designed to enhance waves and curls. The line includes Curling Mist with Conditioning Sunflower, Styling Cream with Conditioning Sunflower, Silkening Serum and Defining Gel with Conditioning Sunflower.
From Garnier Fructis comes new Curl Sculpting Cream Gel. It's designed to control like a gel and condition like a cream, creating sculpted curls without crunch.

From Palmer's comes the new Olive Oil Formula line, a collection of products enriched with Certified organic extra virgin olive oil to moisturize and rejuvenate dry, damaged hair. The line includes Smoothing Shampoo, Replenishing Conditioner, Moisturizing Hair Milk, Gro Therapy and Invigorating Hot Oil Treatment.
Softsheen Carson introduces new Weave Care, the only maintenance and styling line specifically designed for human and synthetic weaves and extensions. Weave Care protects the scalp from dryness and tightness; strengthens natural hair; and prevents tangling and matting of weaves and extensions.
From L'Oreal Paris comes Vive Pro Hydra Gloss Moisturizing Shampoos and Conditioners. They are made with nourishing ingredients such as royal jelly, Omega's 3 and 6 and olive oil, infusing dry hair with up to seven times more moisture.
From Dr. Miracle comes Healing Leave-in Treatment & Conditioner, an intensive daily treatment for hair and scalp. It restores, revitalizes and conditions the cuticle for smooth and strong hair.
From Avon comes the newest additions to Avon Advanced Techniques — Purifying Treatment Shampoo, Lock-In Treatment, Celloshine Treatment, Dry Ends Serum and Grey Root Touch-Up.
August 2008
Curly Hair Solutions introduces Tweek, a unique, non-greasy, flake-free, cream hairspray four years in the making. Tweek, which contains such ingredients as jojoba oil and silk protein, works from the inside out to provide the perfect finish for curly hair.
The Curls line for multi-ethnic women and children has added a baby collection to the line — It's a Curl. Peak-A-Boo Tearless Shampoo, Patty Cake Conditioner and Ring Around the Curlies Leave in Creme. All are designed to gently cleanse and condition for frizz-free tendrils.
Eufora International introduces new Curl’n Defining Solution and Spray Revitalizer to address the challenges of styling curly or wavy hair by protecting against humidity, eliminating frizz and creating soft curls that retain their pattern. Both formulas add shine and moisture to dry, dull hair without stiffness or tackiness.
Kerastase introduces new Masque Oleo-Curl Intense, a hydra-softening definition masque for thick, dry, curly hair. It provides light conditioning, softening and moisture, leaving curls shiny and smooth.
From Tresemme comes new Thermal Creations Curl Activator Spray. It defines and freezes curls that are formed with the heat of a curling iron, combining flexibility and holding power for perfect, long-lasting ringlets.
Environmentally active curlies may want to try new Jonathan Green Rootine Silkening Creme, a styling cream formulated with 100 percent natural ingredients to heal the scalp, protect the roots and create health hair. Made from shea butter, aloe, black cumin and botanical oils, it moisturizes and conditions while providing light control and shine.
John Paul Mitchell Systems introduces Key Benefits Lavender Mint Moisturizing Shampoo and Conditioner. A combination of moisture-rich conditioners and amino acids helps to replenish hydration and improve strength, shine and resilience while soothing the senses with natural extracts of calming lavender, mint and tea tree.
From Matrix comes new Switch Flicks Wax-Gel. It can be used as a wax on dry hair for piecy hold and as a gel on wet hair. It provides separation without heavy buildup.
Oscar Blandi introduces new Jasmine Oil Serum. It prevents unwanted frizz while giving shine, definition and reducing flyaways.
Farouk Systems has introduced the new CHI Organic Olive Nutrient Therapy line of haircare products. The line contains the healing power of olive oil along with vitamins, herbs and essential oils. The collection includes shampoo, conditioner, treatments, styling and finishing products.
Pureology introduces new DandruffScalpCure, a gentle approach to treating dandruff for color-treated hair. PureOlogy's ZeroSulfate DandruffScalpCure is an anti-dandruff shampoo and conditioner combination with a dose of up to 2% pyrithione zinc, which helps to fight the scalp scaling, itching and flaking associated with dandruff.
From Tigi comes new S-Factor Extreme Moisture Therapy, with Extreme Moisture Complex (a special blend that increases your hair’s ability to retain moisture). The in-salon treatments come in two specialized formulas: Color Savvy and Health Factor, for highlighted and over-processed hair.
Pravana Naturceuticals introduces Keratin Fusion Sulfate-Free Revitalizing Shampoo and Revitalizing Conditioner. They protect the hair from thermal styling, chemical processing and the environment.

Organix White Tea Conditioner
From Organix comes WhiteTea Grapeseed Shampoo and Conditioner. They contain 100 percent active organic grapeseed oil, antioxidant-rich Asian white tea and ultra-whipped yogurt proteins to revive sun-damaged tresses.
Creo Hair Care System introduces Cuticle Repair, designed to seal down hair cuticles that have been damaged by heat, coloring, bleaching and sun. It binds to the cuticle, smoothing out the hair fiber. The treatment lasts through several washings and will restore your hair’s health, look and feel.
From FHI Heat comes new Heat Hot Sauce, a moisture-based styling product containing jojoba crystals to repair, moisturize and condition hair while providing thermal protection from flat irons, dryers and other heat styling appliances.
Long-haired curlies will like Pantene's new Beautiful Lengths line, designed to help you grow your hair longer by providing moisture and strength against damage.
Biolage has added the Scalptherapie collection to its line, products containing cooling mint and kola nut complex to removes excess oils and revive hair. The line includes Cooling Mint Shampoo, Cooling Mint Conditioner and Oil Control Treatment.
Conair introduces the new Infiniti Nano Silver High Temperature Ionic Steam Straightener. This unique technology uses steam and ions to straighten the hair while eliminating frizz and flyaways. Micro-particles of nano silver coat the straightener's surface.
July 2008
Senscience introduces the Liquid Luxury Curl Define line, a shampoo and conditioner especially for curls. They're formulated with Senscience's Vigalock 6 to leave curly and wavy hair shiny, healthy and manageable.
Wen from Chaz Dean has introduced Re Moist Intensive Hair Repair Mask, available in Sweet Almond Mint, Lavender and Cucumber. This intensive hair mask was designed for ultimate moisture, body, and shine. Re Moist is loaded with natural botanicals, including wild cherry bark extract, jojoba seed oil, aloe and cococut oil.
From celebrity stylist
Sally Hershberger comes the new Supreme Head line for wavy hair. The shampoo, conditioner and Style Primer define waves and control frizz.
Redken has launched the new Real Control line for dense, dry hair. The collection includes a shampoo, conditioner, Chemistry System Real Control Shot, Intense Renewal super moisturizing mask, Thermal Resist leave-in spray and Crema Care leave-in treatment. The products contain catatonic conditioners, protein, ceramide and shea butter to nourish and repair the hair.
Goldwell introduces new Brilliance Volume Mousse, a strong hold, alcohol-free mousse that provides long-lasting volume while protecting color.
Stylist
Kim Kimble introduces Bounce Back Curl Revitalizer, a botanical-infused styling cream that smooths and revitalizes ringlets.
From L'Oreal's Studio line comes Sedated Downright Smooth Spray. It's designed to combat frizz and flyaways for smoother looks.
The VO5 Extreme Style line introduces Curvaceous Curls Styling Mousse. This humidity-resistant formula defines curls while locking out frizz.
From
Nick Chavez comes Xtra Hold Curls Spray, a styling spray that provides hold, definition and shine. Infused with moisturizing panthenol, it provides maximum scrunch without a dry, damaging crunch.
Soft & Beautiful introduces Just for Me!, a line of products for kids with natural or relaxed hair. Curl Smoother Creme controls frizz and flyaways as it enhances waves and curls. Smoothing Gel is a non-drying, alcohol-free styler formulated with keratin proteins that gently holds hair in place.
AlfaParf introduces the new Midollo di Bamboo line for damaged hair. Bamboo is one of the most versatile and widely used natural materials on earth, with a reputation as an environmental friendly plant. The line includes Restructuring Shampoo, Recharging Mask, Daily Repair and Renewal Lotion.
New from
Sebastian Professional comes Whipped Creme, a light conditioning styling whip. This luxurious protein-rich, ultra-light styler nourishes and lifts curls and waves for super-conditioned bounce without crunch or stickiness. It contains such ingredients as hydrolyzed keratin and panthenol to nourish curls and kinks.
Bio-Ionic introduces the Nano-Ceramic "OnePass" Straightening Iron. The OnePass allows users to straighten hair in half the time compared to traditional irons, using silicone speed strips. It heats up to 400 degrees and has nano-ionic mineral fused to cushion plates.
Just in time for summer comes new
Frederic Fekkai Hair Sunshine Shield Spray, a finishing spray that adds brilliant shine while protecting from UV rans and other environmental pollutants. SunShine Shield Spray prevents hair from rapid oxidation by reflecting the sun's harmful rays, which otherwise can result in dry, brittle, faded, lifeless-looking hair.
Celebrity stylist Orlando Pita has introduced new T3 Heat Seeking Liquid Iron Booster, a liquid styler that that maximizes the effects of heat-styling. The lightweight formula uses heat to deliver unique ingredients into the hair shaft, taming frizziness and smoothing flyaways.
From DuWop comes Hands 2 Hair, two products in one. This super emollient hand cream doubles as the perfect styling cream for hair that needs a little frizz-ease.
Miss Jessie's has introduced two new stylers — Quick Curls and Stretch Silkening Creme. Quick Curls is a weightless spiraling cream formulated as a fast-acting, no-fuss light weight styler. This fresh scented conditioning formula exclusively blended with essence of ginger flower and lime fruit activates a quick, lightweight, frizz-free smooth curl. Stretch Curls is a quick-drying whipped soufflé that delivers an amazing, plump curl and a brilliant shine.
New from Curl Junkie comes Curl Assurance Curl Styling Water. This “miracle water” can also be used as a heat protection spray and instant detangler. Loaded with botanicals such as aloe, lavender, jojoba and natural extracts, Curl Assurance works on all hair types.
June 2008
Tigi Bed Head introduces the new Foxy Curls collection for curls and kinks. The line includes a frizz-fighting sulfate-free shampoo, Moisturelicious Conditioner, High-Def Curl Spray, Contour Cream and Extreme Curl Mousse. The products contain such ingredients as sunflower seed extract, jojoba seed oil, green tea extract and shea butter to add definition and shine.
From Got2b comes the Smooth Operator line, including Smoothing Lustre Lotion, Smoothing Satin Drops and Smoothing Hairspray. The products smooth flyaways and frizzies, protect against damage from heat styling and contain a UV protectant.
Star stylist and best-selling author Anthony Dickey introduces
Hair Rules, an integrated collection of ultra-hydrating cleansers, conditioners and styling aids, geared to the special needs of kinky, curly and wavy hair. The line includes Aloe Grapefruit Clarifying Shampoo, Daily Cleansing Cream, Quench Deep Conditioner, Nourishment Leave-in Conditioner, Kinky Curling Cream, Curly Whip, Wavy Mousse and Hydrating Finishing Cream.
Wen by Chaz Dean has extended its line with two new styling products. Both Cucumber Styling Creme and Lavender Styling Creme add moisture, shine and body to the hair, acting like a leave-in conditioner, polishing gloss and light gel. They'll be available mid-June.
Keune's Care Line introduces the new Sun Care collection. It includes Shampoo, Styling Sun Portection, Protection Oil, Sun Hair Treatment and Gelee Spray Styling. The line contains a UV filter specially developed for the protection of the hair.
From Nexxus comes Sleek Memory, a new leave-in spray that teaches hair to "remember" a straighter, sleeker state each time you straighten it. Heat protection guards against the intense heat of appliances.
CHI introduces new CHI Nourish Intense Silk Masque for Coarse Hair. It contains Cnew Hydrasilk complex, which delivers deep, intensive nourishment and replenishes dry and damaged hair.
Sebastian has relaunched its Cellophanes collection of shine and color protection shampoos. Infused with UV-light inhibitors, these daily use color-protection products prevent fading as they enhance the shine and richness of color-treated hair.
Japanese hair-care company
Arimino introduces new Spice Shower Curl Style ultra-fine finishing mist. It provides shine and softens curls without stiffness or stickiness.
From Matrix comes new Shape Maker shaping sprays. They provide light hold and shine, even in the highest humidity. The sprays are available in medium and extra-hold.
Kiehl's has expanded its popular Silk Groom line with Silk Groom Serum. This unique, ultra-light, and non-greasy serum tames frizzy and rebellious hair for a groomed look with a glossy shine. It is infused with a blend of natural oils derived from sunflower seeds, sesame seeds and soy beans. The unique blend, enriched with Vitamin E, protects hair from humidity and boosts shine, leaving hair clean, soft, and silky.
Just in time for summer comes KMS California's All Day Defense, a two-phase leave-in mist that detangles and hydrates with UV filters to protect hair color. It is part of the SolPerfection line, which includes shampoo, Survival Creme, After-Sun Rescue and Beach Protectant.
Carol's Daughter has reformulated its Tui and Khoret Amen Hair Smoothies. The Tui is an intensive conditioning treatment made from a super-rich emulsion of shea butter, cocoa butter, and jojoba oil. Calming chamomile aids in taming of frizzy, unmanageable hair, while the fragrant Tui blend of guava, mango, and passion fruit tantalize the senses. The Khoret contains oils of ylang-ylang, clary sage, bay leaf, cedarwood, and patchouli join a super-rich emulsion of seaweed, shea butter, cocoa butter, and jojoba oil to create an intense conditioning treatment to treat dull, unruly hair.
Qhemet Biologics introduces new Our Burdock Root Butter Cream, a light, water based leave-in for fine-haired naturals, straight styles and those looking for a light penetrating moisturizer. It conditions and softens while nourishing the scalp.
Redken introduces new Dream Whip Protective Softening Mousse, which helps protect, condition and revitalize delicate highlighted blond hair. It brightens and softens hair as it guards hair from heat exposure and environmental damage.
Introducing
Product, a unique styling aid that works well with all hair types and lengths. Product's formula is 100 percent pure and natural, made from organic and plant-derived ingredients. It contains no harsh chemicals, synthetics, or parabens. Product defrizzes, texturizes, softens and conditions.
From
Sexy Hair Concepts comes the Color Me Sexy ColorSet hair-care system. It includes sulfate-free Moisturizing Shampoo, Moisturizing Conditioner, Moisturizing Treatment, Leave-in Conditioner and Creme-Gel. The line is designed to prepare the hair for color services, protect it from environmental damage and maximize color retention.
May
Nexxus introduces new Gorgeous Curls, a lightweight styling foam that defines curls and defies frizz for up to 24 hours, locking out moisture and locking in curls. It's designed for waves or looser curls that need volume and added definition.
AG Hair Cosmetics has launched the new Colour Savour line – a sulfate-free shampoo and moisturizing conditioner created to maintain the vibrancy of salon fresh colour while infusing hair with natural herbal extracts to enhance condition and shine. Using the properties of AG’s CARE (Colour and Radiance Enhancing) complex, which includes a blend of herbal extracts, meadowfoam and sunflower seed extract, Colour Savour shampoo and conditioner eliminate color-destroying free radicals and work to preserve the vivacity of hair’s color. When you buy a
Colour Savour shampoo at CurlMart, get a free full-size
Colour Savour conditioner.
Just in time for frizz season,
John Frieda introduces the new Weather Works collection, a daily shampoo, conditioner and style sealant creme that protect the hair from humidity, UV rays, static and wind.Formulated with a complex of polymers and silicones to smooth hair and maintain style, the Style Sealant Creme seals split ends and provides a natural hold.
Hask introduces Pure Shine Bouncy Shiny Curls, a curling foam that revives and tightens curls while boosting shine. The alcohol-free formula is designed to control humidity and prevent frizz.
Garnier Fructis introduces new Strength & Repair Melting Masque for over-processed, extremely damaged hair. It contains apricot and avocado oil as well as ceramide reconstructor to repair deep within and on the surface of the hair. It instantly melts and conditioners to repair and protect.
From
Alterna comes new Caviar Blonde, a line of sulfate-free, paraben-free shampoos and conditioners. A unique blend of nutrients energizes the hair and reduces damage while maintaining the brightness of blonde tones without brassiness. It delivers maximum moisture to reduce the signs of aging.
Motions introduces new Marula Natural Therapy, a line hair strengthening moisturizer, hair and scalp oil and hair treatment balm enriched with marula oil, shea butter, aloe and UV protectors. Marula oil is a moisture-enhancing oil from the heart of Africa, rich in antioxidants, essential minerals and amino acids.
Kenra introduces new Mousse Wax, an innovative hybrid product that combines the texture and hold of a wax with the body and shine of a mousse. The whipped foam is lightweight and easy to use, providing texture and hold.
Pravana introduces Keratin Fusion Texture Control, a salon service that permanently straightens curly hair without thioglycolates, sodium hydroxide or formaldehyde.
We've discovered
Komaza Hair Care Products, a line of products nourished with such proteins as keratin, silk, wheat and jojoba to restore and strengthen all hair textures. Highlights in the line include Coconut Hair Milk, Shea Butter Hair Lotion and Intense Moisture Therapy.
Bain de Terre introduces new Sugar & Fig Scalp Massage Scrub. Natural sugar gently exfoliates dulling impurities, dead skin cells and product build-up from the hair and scalp, while easily dissolving to rinse cleanly. Enriched with moisturizing fig, this pampering treatment leaves the scalp refreshed and energized.
Joico has introduced the Re:nu Age Defy system, a line of anti-aging ine products designed to renew hair's youthful color and texture. The line includes shampoos, conditioners and styling products, including Controlling Creme. At the center of the line is Re:nual Serum, a formula designed to slow down the graying process. It is the result of 10 years of hair-care research, reducing the appearance of gray hair by 50% over five months.
Creo's system for Dry Damaged Hair addresses the problems associated with chemical treatments, heat and environmental stress. Crea Care Cleanse and Conditioner are designed improve dry, brittle hair, restoring and promoting combability, texture, and shine to even the most damaged hair.
Sexy Hair Concepts introduces new Darn Straight, a conditioning straightening lotion. It nourishes hair with moisturizers, antioxidants and conditioners to protect the hair against heat styling and provides humidity resistance.
April
Deva introduces new Heaven in Hair and Set Me Up! Heaven in Hair is a deep moisture remedy infused with Capuacu, Murumuru and cocoa seed butter. Set Me Up! is a versatile pomade that provides maximum texture, separation and styling control. It contains jojoba and cupuacu seed oil.
Sunsilk has launched new Captivating Curls, a collection of products designed to give defined, shiny, full-bodied curls. The line includes De-Frizz Shampoo and Conditioner, De-Frizz Leave-in Creme, Gel & Creme Twist and Scrunching Mousse.
From
Moroccan Oil comes new Intense Curl Cream. Loaded with anti-oxidants and intensive hydration capabilities, this breakthrough styling product is used to enhance and define curly hair. Repeated use will result in extraordinary hold, shine and protection.
Mantra introduces new Twist curl-enhancing cream. It is formulated with such ingredients as panthenol, banana leaf extract, avocado extract and guava fruit extract for soft, natural hold. It's great for permed and naturally curly hair.
John Frieda introduces new Frizz-Ease Creme Serum Overnight Repair Formula to repair breakage and split ends while nourishing and replenishing moisture. It contains a blend of silicones, conditioning agents and a humectant as well as an infusion of chamomile extract.
From
John Amico comes Texture Creme, a botanical blend of sage, nettle, chamomile, hops, rosemary, balm mint, and yarrow to thicken texturize, condition and volumize hair. This creme adds maximum body, yet allows molding seperation and styling. The light and clean formula gives shine and texture.
From Tigi's Bed Head For Men line comes new In Check Curl Defining Cream, a cream to define and hold curls or waves while fighting frizz. It contains a blend of extracts to tame, separate and define curls.
David Babaii introduces
David Babaii for WildAid, a collection of eco-friendly formulas all hair types. The products are sulfate free, Paraben free, Petrochemical free, animal product free and, most importantly and free of all animal testing. A percentage of all profits from these products goes to the wildlife conservation organization WildAid.
From
Profound Beauty comes new Curl Serum. It infuses moisture into parched curls to smooth and revive curl form and shape. Multi-active vitamins soothe curls and restore moisture and nutrients to revive the coil of curl. Leaves curls soft and touchable with a beautiful high-shine.
Introducing the new
Shuga collection, a line of products containing Shuga complex, a combination of yogurt proteins and natural plant and milk sugars delivered deep into the hair using nanotechnology. The line, developed by John Dellaria and Joe Tucci, includes sulfate-free shampoos and conditioners and a variety of styling products.
The
Redken For Men line has introduced Outplay Texture Putty, a new wax putty formula that creates a piecey style and chunky separation with a matte finish. The crunch-free formula adds fullness and is humidity resistant.
Introducing
PurePact, an organic, paraben-free line of shampoos, conditioners and styling products fortified with vitamins and UV blockers. Products of particular interest to curlies and wavies include Spirulina Curative Balm, Lavender Softening Mask, Linseed Calming Potion and Avocado Shine Butter.
Mastey introduces Lumineux Shine Gloss. It glides through hair for smoother styles with a high gloss finish, sealing hair color and protecting the hair from heat. The humidity-resistant formula controls frizz.
Sebastian Professional is reintroducing its Cellophanes semi-permanent color line with new technology. The thicker formula has better color balance and new shade names. Cellophanes originally were introduced in 1976 and renamed as Colourshines in 1994. Cellophanes is non-damaging and contains no ammonia or peroxide.
KMS California introduces HeadRemedy dandruff conditioner. It works against itching and flaking for a healthy scalp. It contains rosemary and fennel for conditioned, flake-free scalp and hair.
March
Goldwell introduces new Curl Kick Curl Jelly, a transparent liquid gel for curl definition, shine and UV protection. It contains a blend of Elastomer, Bamboo protein and styling polymers.
From Oyin Handmade comes new
Honey Wash, a natural moisturizer, a multi-purpose cleanser that can be used to smooth, hydrate and soften hair and skin. The natural castile-based formula is enriched with raw honey, aloe vera, antioxidant green tea extract and plant oils.
Bain de terre introduces new Sugar and Fig Scalp Massage Scrub. Natural sugar gently exfoliates dulling impurities, dead skincells and product build-up from the hair and scalp, while easily dissolving to rinse cleanly.
From
Schwarzkopf’s BC Bonacure line comes new Curl Bounce Cream, a daily moisturizing cream to control natural or permed curl hair. It provides curl bounce without buildup.
American Crew introduces new Tea Tree Defining Paste. It contains lanolin, beeswax and glycerin for added texture and definition.
From
Tresemme comes Touchable Curls Shaping Milk, a light styling product that defines curls and tames flyaways. It contains a strengthening milk protein complex that flattens frizz.
Matrix introduces new Intensive Strengthening Masque. Enriched with natural bamboo, it targets the hair’s most damaged areas for softness, shine and manageability.
F
rom
Sexy Hair Concepts comes the new Color Me Sexy Color Set line, a sulfate-free line with UV protectors, botanical oils and conditioning agents keep color from fading. The line includes Moisturizing Shampoo and Moisturizing Conditioner, Volumizing Shampoo and Conditioner, Moisturizing Treatment, Leave-in Conditioner and Crème Gel.
From
Joico’s K-Pak line comes the new Sun Therapy line, a hair care system that fuses breakthrough Hydroxy Sun Complex™ with Joico's exclusive Quadramine Complex, to fill the holes the sun burns into the hair's cuticle. The line includes a Nourishing Shampoo, Treatment Masque and Protective Sun Milk to protect damaged and dehydrated hair.
Graham Webb introduces the new Velvet Soft line, a unique softening system that makes coarse, dry and color-treated hair twice as soft without build up. The formula infuses moisturizers into the hair to make it manageable. The line includes a shampoo, conditioner and treatment.
KMS California introduces new Silksheen Therapy Plus, a leave-in serum that eliminates frizz and leaves hair silky. It contains such ingredients as almond and basil.
February
Redken introduces new Elastic Works Waving Gel for curls and waves. Elastic works 09 waving gel is a fiber-infused gel with medium control for women with medium to coarse curly or wavy hair. The product allows women to twist, twirl, and manipulate hair for a very relaxed and textured look that still boosts movement, enhances definition, and creates a crunch-free natural shine.
From
Paul Mitchell’s new Super Skinny line comes new Relaxing Balm for wavy, coarse and unruly hair. It soothes and smooths locks while reducing drying time.
The Vitality Weho line introduces Curl Designer, a non-greasy styling product that adds shine and definition to curly hair. It contains such ingredients as lime, silk amino acids, cinnamon bark and orange oil to moisturize and sooth the hair.
Tri comes new AeroCurl Curl Enhancing Spray. It shapes and defines natural or permed hair while enhancing color and adding shine. Special conditioning ingredients and a heat-activated thermal protector create lustrous, highly polished, silky soft styles.
From
Paul Mitchell’s new Super Skinny line comes new Relaxing Balm for wavy, coarse and unruly hair. It soothes and smooths locks while reducing drying time.
Keune introduces Blend, a seven-piece styling line that features a component for custom-blending – De-Frizz, Shape, Gel, Clay, Wax, Paste and Shine.
Alterna introduces the new Hemp Organics line, a blend of certified organic botanicals that strengthen and protect the hair from styling damage and color fade. Products contain Alterna’s patented hemp seed oil, avocado, cranberry, cucumber and white tea. The line includes Shine, Straight and Repair shampoos and conditioners.
From
Joico comes the new Design Collection, an arsenal of cutting-edge styling tools. The line includes Humidity Blocker, Dry Spray Wax, Gloss Wax, Pliable Paste and Molding Putty.
From
CHI comes the new Pink Dazzle Flat Iron, a 1-inch hair straightener with an ergonomic design and curved edge plates. With Far Infrared Flash heating, it heats up in 6-10 seconds.
Aphogee introduces its Two-Step Protein Treatment, designed to rebuild damaged locks. Formulated with more than two times the protein in other brands, it is ideal for permed, tinted or relaxed hair. The treatment lasts for up to six weeks.
Little Sprout introduces Bed Head Tamer, a new leave-in treatment that smooths out tangles and frizzies without stickiness or crunch.
Just in time for winter comes
DStat Static Relief Hair Spritz, a hairspray that eliminates static electricity instantly. The lightweight, silicone-free formula can be used on wet or dry hair.
January
Invigorating Haircare for Men
Redken for Men introduces its new Invigorating System -- a collection of formulas developed to strengthen hair and stimulate the scalp. The collection features the exclusive Mint-Fused Technology, which provides a cooling sensation and helps restore the scalp's natural balance. The line includes Invigorating Shampoo, Invigorating Conditioner and Chill Blast Daily Antidandruff Leave-in Treatment.

Color-Friendly Shampoo and Conditioner
For people who like to shampoo every day, Color Edge introduces new Daily Shampoo and Daily Conditioner. The duo is formulated to preserve and protect hair color between salon visits. The shampoo is concentrated to better remove impurities that can cause hair to look dull, while the conditioner can be used on all hair types to smooth split ends and leave a silky finish.
Curl Kit from Arrojo
Arrojo Studio introduces the On the Go Curly Travel Kit. It includes moisturizing shampoo and moisturizing conditioner, daily conditioner, curl crème and styling crème.
Trendsetting Haircare from Alagio
Alagio introduces its new Trend Starter line, a collection of six firm-hold styling products for men and women
Hydrate those Curls with Tigi
Tigi Catwalk introduces Headshot Heavenly Hydrating Shampoo and Intense Reconstructive Conditioner. The shampoo is a blend of rose hips and ginseng extracts, wheat protein and amino acids. The lightweight conditioner strengthens hair without weighing it down.
Combat Age with L'Oreal
L'Oreal Professionnel introduces the latest addition to its Serie expert collection: Age Densiforce, a restructuring hair-care line that combats signs of aging hair with the company's Lipid Ester formula and other anti-aging ingredients. The line includes Density Enhancing shampoo, a hair masque and a concentrated treatment.
Energizing Mint from Back to Basics
Back to Basics introduces the new Mint Energizing collection. The shampoo and conditioner contain such ingredients as mint, ginkgo biloba and lemongrass to revitalize your hair and energize your sense.
Calming Serum from Warren-Tricomi
Warren-Tricomi introduces new Calming Serum, an oil-free organic hair serum for frizzy hair.This anti-frizz serum calms hair and protects with SPF and extracts of sea algae, cactus, chamomile, comfrey, nettle, lavender and the amino acid betaine for strong hair.

Gentle Cleansing from K-Pak
Joico introduces new K-Pak Chelating Shampoo, a deep cleansing shampoo designed for wwimmers, regularly heavily-styled hair and people who live in hard water areas. This professional quality chelator removes chlorine, product buildup and mineral deposits while leaving hair feeling moisturized and conditioned.

Two for One from Herbal Essences
Herbal Essences introduces three new 2-in-1 products. Dangerously Straight, Body Envy and Color Me Happy provide shampoo and conditioner in one product.